We had the pleasure of working with Whitney and Jessica on this project to help them define their brand and launch marketing plan and get a solid start with their new business on the Sunshine Coast!

Drawing inspiration from such sources as 1960’s pop art, comic books, retro pin-up girls, tattoos, biker culture and Rosie the Riveter, this brand is bold, sassy and wicked cool. As a start-up created by two working moms, its essence is all about female empowerment—Rising Up to take a chance, make something new, and go for it! We love supporting start-ups on the Coast and look forward to watching this business grow.